Our studios are designed for high-energy classes, efficient scheduling, and a strong member experience that drives retention. RockSalt’s model combines premium positioning with a clear operating system and cost controls.
Memberships and class packs, retail add‑ons, private sessions, events.
Boutique fitness with Pilates at the core; members seek results and community.
Staffing, training, and daily scorecards help owners focus on growth.
Explore the numbers from RockSalt studios, organized by size and market type to show the potential of each location.
Financial performance data reflects results for the 3 franchised locations open and operating for the period April 1, 2025 through March 31, 2026. AUV (Average Unit Volume) represents the average Gross Revenue of these locations. See Item 19 of the Franchise Disclosure Document (as amended May 1, 2026) for full details.
| 1,500 - 2,000 sqft (Multi-Reformer Studio) |
|---|
| $868,693 Highest Annual Gross Revenue |
| $628,970 Average Unit Volume (AUV) |
Every market is different. Your total investment depends on factors like site selection, size, and local labor/material pricing. Included here is a summary of fees and estimated ranges as disclosed in Item 5 and Item 7 of our FDD.
Contact us to receive the full investment details.
| Expense | Estimated Cost |
|---|---|
| Franchise Fee | $55,000 |
| Investment Range | $320,900 to $698,500 |
For qualified candidates, multi‑unit agreements can accelerate territory growth. We support pipeline planning, staffing, and launch sequencing to help you scale.
Converting an independent Pilates or fitness studio to RockSalt can reduce ramp‑up time while upgrading your brand presence, programming, and marketing support.
