Our multi-phase onboarding process turns first-time studio owners into confident operators. You’ll learn the model, practice the day-to-day in a working studio, and leave with an opening plan.
Classroom sessions covering operations, member experience, and memberships.
Hands-on experience inside an actively operating RockSalt studio from day one.
Access to experienced franchise professionals to help launch your studio with confidence.
Once training is complete, we work the plan with you, covering site and lease milestones, buildout, staffing, and a step-by-step pre-sales cadence to open strong.
What to Expect
Our marketing engine helps you attract the right members and establish a lasting presence in your community, from grand opening campaigns to ongoing promotions.
Campaigns tailored to your trade area and audience.
Assets and outreach to create excitement before you open.
Access to online marketing tools, branded collateral, and templates.
Optional advertising fund and programs for qualified markets.
After launch, you’re never on your own. We share new resources, host owner forums, and provide coaching so you can navigate industry shifts and seize growth opportunities.
What to Expect
Join a supportive community of owners who share playbooks, insights, and a commitment to mutual success.
Access to an active network within the RockSalt family.
Collaborate to drive growth, efficiency, and loyalty.
Roundtables and forums to trade ideas.
High-energy, results-driven Pilates for every market.
